When you step outside onto your 8th story balcony or backyard porch, those stars you see at night are drowned out by light pollution—the smell of fresh pine and the sound of chirping birds overpowered by gas fumes and construction noises. So to help Winnebago launch its first brand campaign in…like…forever, we reminded people that real feelings and emotions and experiences happen in real places. All you have to do is go to them.