To kick off their new campaign in Europe and South America, Pepsi wanted to show just how far someone would go “for the love of it.” However, mere days before the shoot, they decided they also wanted YouTube pre-roll and social assets to support the big spot from our little shop in Denver. So we showed people just how far some would go—including a can of Pepsi itself—for the love of what’s inside.
All content was created for social media to support the launch of Pepsi's newest commercial in international markets, which can be seen HERE.
*Note: All posts are done through mockups due to their unavailability to those with a US IP address.